Indonesia’s New Trademark Registration Rules: What Businesses Need to Know
Estimated Reading Time: 5–6 minutes At a Glance Indonesia has introduced significant updates to its trademark registration framework through Minister of Law Regulation No. 5 of 2026, marking an important step toward a more efficient and transparent trademark system. The revised rules streamline several procedural stages, introduce clearer documentation requirements, and provide greater certainty for […]
From Round to Square: Why a Simple Shape Swap Fails the Innovation Test
Introduction A recent patent invalidation case handled by Tranfan Law Office offers a critical reminder for designers: merely changing a common geometric shape such as converting a round bottle into a square one does not constitute a protected innovation. Tranfan Law Office successfully represented a client in filing a request for invalidation with the Reexamination […]
Saving The UK Brand “FACEFACTS” in China from a WORD FOR WORD infringement.
A Chinese company had the audacity to copy and attempt to register a UK company’s mark WORD FOR WORD in China. A UK personal care brand, “facefacts”, created by our client “Q Company” in 2019, has grown rapidly in the global skincare market. Today, the brand sells 180+ personal care products across 70+ countries but […]
“Hey boyz, I definitely did not infringe any other trademarks” is what our client told us when their mark was opposed in China.
Our client ML Biotechnology Co., Ltd. promoted its men’s skincare brand “HEY BOYZ” through variety shows and other channels. Before promotion, the company had already filed a Class 3 trademark application covering cosmetics, which passed preliminary examination but was later opposed during the publication period. The opponent argued similarity with the “BOY LONDON” series and […]
A spicy trademark case and cross border betrayal between a Brazilian company and their ex-China partner.
“TAKAO” was not a mark invented for litigation. It was a brand created, registered, and continuously used by a Brazilian company long before any dispute arose. While sourcing products from China, a business relationship formed with a China principal and that relationship mattered. Years later, the applicant discovered that its own brand name had been […]
Design patents protect appearance, not function. And at the heart of it is the ordinary people, no experts and no lawyers.
If you ask regular, ordinary people whether they get confused by two designs or not, and then they say “no”, that means your design is in the clear. FL cleanser has been a market leader since 2013. They’ve filed over 200 design lawsuits – and won millions in damages. This time, they targeted our client […]